Headshot or Personal Brand Photography?
When Andrea got in touch through Instagram, she was initially looking for Headshots photography or Business Portraits. I was delighted to hear from her because being a specialist Business and Brand photographer, Headshots, professional portraits, profile photos and Personal branding photography are my passion and so Andrea had come to the right place!
Headshots are important and useful to all business owners, and are an important part of the Business and Brand Photography photoshoot experience.
So what happens if you are looking for a Headshot or Professional Portrait for you in your business?
Well, it all starts with an easy-going chat over zoom - Andrea booked in for a complimentary discovery call via my website and we soon met over zoom. We seemed to click pretty much straight away and quickly got on well together and it was lovely getting to know Andrea and hearing more about her business plans and what she was looking for in terms of photographs.
New Photos needed for a new website
Andrea explained that she is having a new website built and has recently moved to a new venue for her therapy clinic and she needed new photographs, mostly some headshots, and as Andrea told me more about her business and some of the challenges she faces, as a small business owner, it became clear to Andrea that she could really benefit from having a selection of photographs, rather than just a few headshots, so that she could show up more easily online and give more helpful information to her website and profile visitors. Andrea needed some really good, scroll-stopping photographs of her and her business. Andrea had come to exactly the right place!
Do you just need a Headshot?
When looking for a professional business photographer, often a small business or business owner may start out thinking they just need a couple of headshots or business portraits to put on their website, but…….
a headshot is simply like saying hello, you need a personal branding photoshoot to continue the conversation!
During Andrea’s discovery call, it became clear that Andrea would be investing more wisely by booking in for a personal branding photoshoot that would include headshots, because a brand photoshoot would give her more variety of images which would be a lot more helpful to her in building and growing her business going forward.
But the biggest benefit of choosing a brand shoot was that through the resulting photographs, Andrea’s new clients and customers could get to know her better, they could see more about the therapies and wellbeing services that Andrea offers and also see the new venue they would be visiting, so that they can feel less anxious and better prepared when they finally arrive at Andrea’s Amber Therapy, for their appointments.
Yes, as you can see from Andrea’s highlights slideshow / highlights reel here - Andrea’s Business Branding photoshoot included the headshots that she needed but it also gives Andrea plenty of photographs to pick from; she will now have heaps of photos to use more easily in her marketing; for her social media, her website and for her literature, saving Andrea a time, helping her to create her social media posts more consistently in a similar style and vibe, helping to grow her brand and business.
What sort of photos are included in a Personal Brand Photoshoot?
The photos include scenes of Andrea working in her therapy clinic, of the welcoming and calming and cosy environment, that Andrea has so carefully and thoughtfully created, which will really help Andrea’s potential clients see what to expect on an appointment, and get to know her better. Andrea is a qualified Therapist and often her clients need extra reassurance of knowing where they will be going, and what they can expect to find when they are there. Seeing the welcoming and calming therapy rooms in photographs before their appointment should help ease any of her clients’ worries and anxieties.
Personal Branding photography is so much more than a headshot -
a Headshot is a simple handshake but Personal Branding Photography is the conversation that follows!
and brand photography is very much about helping you as the business owner help your clients!
After your photoshoot, you will have a selection of onbrand beautiful professional photographs and images to hand, that you can use in your marketing, literature and on your website, that will help YOUR clients to get to know you, and know better what to expect when they make a booking, book your service, and when they buy from you.
If you are thinking about getting new headshots or product lifestyle images and would now like to know more about personal brand photography and how it can help you in your business, then please book a complimentary discovery call for yourself today - We can help you work out exactly what you need, what would be most helpful to you, and what would be most helpful to your potential customers and clients.
Book in now for your complimentary Discovery Call - I only offer a few photoshoots per month and get booked up quickly so book now to find out more about Brand photography, including those business portraits and headshots!
(All the following images are created by and copyright to Josephine Gray Photographer 2022)
Personal Branding Photography for Andrea of Amber Therapy, Croxley Green - Highlights Slideshow
Brand and Headshots Photography by Josie Gray - Josephine Gray Photography
To find out more about Personal Branding Photography please go on this link here: Personal Branding Photography
To see more photos from recent Brand Photoshoots please go here: Branding tips